Content Specialist 

Educational Theatre Association, home of the International Thespian Society and Educational Theatre Foundation, seeks a passionate, versatile Content Specialist to support the development of shareable content for use on EdTA and ETF websites, in email, print and other communications, and on social media. In addition, the Content Specialist will support the development of print and digital marketing campaigns, and public relations efforts. 

Job Responsibilities: 

  • Develop Educational Theatre Association and Educational Theatre Foundation content, creating stories about adult and student members, program participants, and award, scholarship, and grant winners for use on various print and online platforms including email and social media.
  • Edit content supplied by other departments to fit the association’s voice and style, and to optimize the message for each channel and target audience.
  • Write press releases for association events, programs, awards, and news following PR best practices.
  • Adapt and publish content for email communications and social media.
  • Write marketing copy for events, membership recruitment and retention, and EdTA programs that follows copywriting best practices and brand guidelines.
  • Develop copy for online landing pages and lead-generation forms that adheres to SEO best practices. Optimize copy for email and social publishing.
  • Write and edit SEO-friendly editorial content for EdTA websites, including dramatics.org, schooltheatre.org, and educationaltheatrefoundation.org to increase organic traffic.
  • Collaborate with Content team members on content planning and execution.

 Education Required:

  • Bachelor’s degree in marketing communications, public relations or related field
  • Minimum two years of professional experience
  • Portfolio of professional writing samples

Skills and Qualifications:

  • Excellent writing and verbal communication skills
  • Proficiency in marketing copywriting, editorial writing, and public relations writing
  • Strong editing and proofreading skills
  • Proficiency in AP style preferred
  • Basic graphic design and photo editing skills
  • Working knowledge of HTML
  • Proficient with web content management systems such as WordPress and SEO
  • Advanced understanding of social media platforms and management tools
  • Proficiency in Adobe Creative Suite, especially InDesign. Photoshop and Illustrator are a plus.
  • Proficiency in Microsoft Office and Google Docs
  • Adept at learning new software programs and tech tools
  • Strong organization and project management skills
  • Deadline driven with keen attention to detail and accuracy in all work
  • Ability to prioritize and work independently within one’s authority
  • Ability to demonstrate a positive, team-oriented attitude

About Educational Theatre Association

The Educational Theatre Association is an international nonprofit association with more than 139,000 active members. EdTA’s mission is shaping lives through theatre education: honoring student achievement in theatre; supporting teachers by providing professional development, resources, and recognition; and influencing public opinion that theatre education is essential and builds life skills. EdTA is the home of the International Thespian Society, an honorary organization established at nearly 5,000 schools, that has inducted more than 2.4 million theatre students since its founding in 1929. EdTA also produces the International Thespian Festival and publishes Dramatics magazine in print and online for high school theatre students, and Teaching Theatre, a journal for theatre education professionals. The Educational Theatre Foundation is the philanthropic arm of EdTA.

Please submit cover letter and résumé by email (Subject Line: Content Specialist 2019-126) to: [email protected].

First consideration will be given to applications received by 11/15/19.

No phone calls, please.